TV: Adverts Per Hour


My other half has got me watching Ugly Betty, but so that I can catch up with the episodes I’ve been watching pre-recorded episodes. I’ve just finished watching Episode 7 which according to the DVD player was 42 minutes long: however, the same episode on the UK TV schedules with advertisements takes up a 55 minute slot – that’s 13 minutes of advertisements!

It’s only a bit better then the US version where the show takes up a 60 minute broadcast slot – providing 18 minutes of adverts: that’s more than a quarter of the “show time” being ads.

This is one reason why I like the BBC (no adverts) and pre-recorded shows.

It’ll be interesting to find out advertisement lengths per hour in other countries…


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